I’m Rodion. a product & creative designer

with a frontend development background

A product designer with more than 7 years of experience in IT. I design B2B products in FinTech, AdTech and Enterprise, and B2C products in IoT and PropTech. I build interfaces, test hypotheses and grow design systems.

Over the last couple of years I have taken part in launching 3 products and worked on solutions for the largest banks in Russia.

rodion prokhortsev
ru

Cashback campaign analytics

Case2026AdTechWeb

A dashboard where a brand tracks its cashback campaigns in banks on its own: sales, customers, budget spend and payback. Before, all of it arrived as Excel files from an account manager.

Task
Let a brand see the results of its cashback campaigns without asking a manager
Problem
Results came in Excel files, and the brand learned about overspend after the fact
Solution
A dashboard built around the brand's questions: how much has been spent, who bought, did it pay off

Client portal for installation projects

Case2026Field OperationsWeb

A portal where an installation company's client follows their site: tasks are imported from the internal tracker, and the main screen shows the past, current and next job with the crew's comments. For those who need more, there is a Gantt chart.

Task
Show the client how their smart-home installation is going, so that fewer of them ask managers about task statuses.
Problem
Many requests about task statuses to support and project managers.
Solution
A shell over the tracker: tasks arrive over the API, the overview shows each task's stage and the questions to the client, the Gantt chart the whole plan

Smart home mobile app

Case2026IoTMobile

A mobile app for running a smart home: devices, scenes and energy use in one place. Room-based navigation, device cards and a scene builder that make sense without a manual.

Task
Connect a home in a few steps: by the server address or a QR code. Keep up to five homes in one app and switch between them. Report what happens at home in push notifications, set up for each home.
Problem
In a browser, a home is an address to keep in bookmarks and a sign-in repeated on every device. A browser sends no push notifications: the owner learns what happened at home only on opening the dashboard. Whoever has several places — a flat, a country house — has several addresses and accounts.
Solution
A mobile client app that connects several smart homes and switches between them seamlessly.

Designer 360

Tool2026Web

A dashboard for analysing a 360-degree review among designers

Server hardware configurator

Case2025Enterprise distributionWeb

Four AI assistants, each for its own category: Orbit (servers), Desk (workstations), Grid (networks and data centres), Stack (software). They understand free text, put the solution together and let the client place a request right away.

Task
Take repetitive hardware selection for B2B clients off the managers
Problem
Choosing hardware took a consultation, and managers spent time on the same requests
Solution
AI assistants understand free text, put the solution together and place the request at once

Fintech modules for banks

Case2025 – 2026FinTechWeb/Mobile

A set of modules for banking products: lending flows, analytics stories, a promotions showcase with a bonus programme, and a PFM module.

SibEx. Sawing pattern system

Case2021 – 2022ForestTechWeb

A redesign and Qt 5 to web migration of a sawmill line system: from scanner data it picks the sawing pattern — how a log is cut into boards — and calculates the volumes in and out.

Task
Move the sawmill line application from Qt to the web, keeping all the operator's data and scenarios
Problem
The app ran only on Linux Ubuntu and some functions needed console commands; operators took long to train
Solution
A web interface on Ant Design: the line state in plain sight, tables to the point, the rest on demand

Colour of the day

Playground

A card of a traditional Japanese colour

Halftone Omni

Tool2025Web

A halftone print effect generator for images and text, with animation and export

Colour wheel

Playground

A click opens a wheel of colours, the arc beside it makes the shade lighter or darker, and the hex can be typed in.

Progress ring

Playground

A click pauses it, a drag around the ring scrubs the progress, and at 100% a ripple runs round.

  1. ahead

    Your product could be next

    download cv

  2. An international fintech holding: white-label solutions for banks and its own products.

    Product designer

    Working on white-label solutions for banks in Russia and the CIS. Designing financial user flows and internal tools for performance advertising. Designing interfaces and dashboards for smart home and industrial systems. Evolving the cross-product design system and rolling it out across the company's products.

    • FinTech
    • AdTech
    • IoT

  3. 10 months

    A distributor of server and network equipment with its own AI tools.

    Product designer

    Designing the company's internal tools and configurators for choosing equipment. Reducing the load of processing incoming requests.

    • Enterprise Tech

  4. 2 years 10 months

    Projects from freelance marketplaces and short-term contracts.

    UI/UX designer & frontend developer

    Client projects in UX/UI design and front-end development.

    • Project-Based Experience

  5. 2 years 3 months

    A full-cycle digital agency.

    Frontend developer

    Experimental projects on gamifying web applications.

    • Gamification

updated October 2, 2026

This site uses cookies for analytics